Keralicure – Privacy Policy (United Kingdom)

Last updated: November 2025

1. Introduction

Welcome to Keralicure.com, operated by Keralicure Ltd, located at 25–29 Tweed Road, Northampton, NN5 5AJ, United Kingdom.
We value your privacy and are committed to protecting your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or purchase from us.

2. Information We Collect

We may collect the following types of information:

a. Personal Information

  • Full Name

  • Email Address

  • Phone Number

  • Billing & Shipping Address

  • Payment details (processed securely via Shopify or third-party gateways; we do not store your card details)

b. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and browser type

  • Device type and operating system

  • Pages visited and time spent

  • Cookies (see Section 8 below)

c. Marketing & Communication Data

  • Your preferences for receiving marketing messages

  • Feedback and customer support interactions

3. How We Use Your Information

We use your personal data to:

  • Process and deliver your orders

  • Communicate updates or respond to your queries

  • Improve our website, products, and services

  • Send promotional offers and wellness tips (only if you have opted in)

  • Comply with legal and tax obligations

4. Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Contractual necessity – to fulfil orders or provide services you request.

  • Legitimate interests – to improve our business and customer experience.

  • Consent – for marketing communications or newsletter subscriptions.

  • Legal obligations – to comply with accounting or regulatory requirements.

5. Sharing Your Information

We only share your data with trusted third parties when necessary, including:

  • Shopify (our e-commerce platform)

  • Payment gateways (e.g., Stripe, PayPal, Shopify Payments)

  • Delivery partners (e.g., Royal Mail, DPD)

  • Email or marketing tools (e.g., Klaviyo, Mailchimp, WhatsApp Business)

All third parties are required to process your information securely and only for the agreed purpose.

We never sell or rent your personal information.

6. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described in this policy:

  • Order & transaction data: 6 years (for tax and accounting compliance).

  • Marketing data: until you unsubscribe or withdraw consent.

When no longer required, your data is securely deleted or anonymised.

7. Your Data Protection Rights

Under the UK GDPR, you have the right to:

  • Access your personal data

  • Request correction or deletion

  • Withdraw marketing consent at any time

  • Object to or restrict processing

  • Request data portability

To exercise your rights, contact us at info@keralicure.com.
We will respond within 30 days.

8. Cookies

We use cookies to improve your browsing experience and analyse website traffic.
You can accept or reject cookies using your browser settings or the banner shown when you first visit our site.

For more details, please refer to our Cookie Policy (if published).

9. Data Security

We use industry-standard security measures to protect your data, including:

  • SSL encryption on all website pages

  • Secure payment processing via Shopify

  • Limited staff access to personal data

Despite our efforts, no online transmission is 100% secure. You use our site at your own risk.

10. Marketing Communications

If you opt in to receive marketing messages, we may send you:

  • Exclusive offers and product updates

  • Ayurvedic tips and wellness news

You can unsubscribe anytime via the link in our emails or by contacting info@keralicure.com.

11. International Transfers

Some of our third-party partners may process data outside the UK (e.g., Shopify’s global infrastructure).
In such cases, we ensure your data is protected under standard contractual clauses compliant with UK GDPR.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements.
The latest version will always be available at https://www.keralicure.com.

13. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or your personal data, please contact:

Keralicure Ltd
📍 25–29 Tweed Road, Northampton, NN5 5AJ, United Kingdom
📧 info@keralicure.com
📞 +44 7833 818 706
🌐 www.keralicure.com